Stop watching. Start moving.
We’re a full-service consumer insight agency partnering with global brands to do more than explain what’s happening – we uncover why it matters and what to do about it. Through building, testing and sharpening ideas, we bring clarity and power our clients to win in the market.
Four specialisms. One agency that joins them up.
We're built around the four moments where insight changes a business: who you sell to, what you sell, what you stand for, and how to win in the moments that matter.
Deep category expertise. No generalists.
Insight that's stress-tested by the people who'll defend it in the room.
Deep sector expertise
We hand-pick the best team for your unique challenge, which means we know your sector dynamics and its competitive pressures inside out. This depth is what de-risks your work - giving you confidence every decision has been stress-tested by an expert team.
Human thinking, accelerated by AI
We use AI to work faster and sharper, but never as a substitute for the thinking that matters. Our time is focused on unearthing subtle nuances in human behaviour, generating ideas AI can't, and crafting stories that get your insight into the boardroom.
Global reach
We work across sectors and markets worldwide, which means we understand consumers in their entirety. This global view stretches our thinking, and yours, to ensure we're always one step ahead.
Recognised by the industry, year on year.
Senior partners. Every project. No exceptions.
World-class specialists with the brightest of brains and a big personality to match. Every Kokoro engagement is led by a director who's been in the discipline for at least a decade.
5 specialists across insight, research, data and operations.
Meet the whole teamWhat's shifting in consumer behaviour?
Latest thinking - articles, analysis and conversations worth having.










